Wednesday, April 9, 2025

A Paper That Changed the Conversation

Wednesday, April 9, 2025

A Paper That Changed the Conversation

Making Pressure Visible

We brought the petition to a local health fair—not knowing what to expect. By the end of the day, students were asking for extra copies to take home to friends.
The petition is a science-backed resource we built to help teens unpack the unspoken pressure around body image, supplements, and silence.

Inside:

  • Behavioral economics–inspired breakdowns of pressure and perfection

  • Real teen reflections on gym culture, masculinity, and shame

  • Guided conversation starters for peers, teachers, and families

Since then, we’ve distributed it to over 10,000 through health fairs, shelters, and advocacy events—with more on the way.

It’s not just a handout.
It’s a first step in breaking the silence.

10,000+ distributed via health fairs & shelters
Co-designed by students, backed by behavioral science
Part of Atlas’s national prevention strategy

Making Pressure Visible

We brought the petition to a local health fair—not knowing what to expect. By the end of the day, students were asking for extra copies to take home to friends.
The petition is a science-backed resource we built to help teens unpack the unspoken pressure around body image, supplements, and silence.

Inside:

  • Behavioral economics–inspired breakdowns of pressure and perfection

  • Real teen reflections on gym culture, masculinity, and shame

  • Guided conversation starters for peers, teachers, and families

Since then, we’ve distributed it to over 10,000 through health fairs, shelters, and advocacy events—with more on the way.

It’s not just a handout.
It’s a first step in breaking the silence.

10,000+ distributed via health fairs & shelters
Co-designed by students, backed by behavioral science
Part of Atlas’s national prevention strategy

A Paper That Changed the Conversation
A Paper That Changed the Conversation